How to Get a Marketing Job in the AI Era

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Yesterday’s AI is a dinosaur. Today’s AI is a spaceship through a wormhole. We’re moving so fast that companies who push the boundaries of innovation are integrating generative AI or creating their own using open-source models and datasets seemingly overnight. As a digital marketer, staying ahead of the game means acquiring a diverse range of […]

Elevar Plugin Collects The Behavioral Data Merchants Need To Increase Conversion Rates

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In the world of e-commerce, it is critical to track and analyze user behavior to optimize business strategies and drive growth. One key aspect of this is integrating Google Analytics 4 (GA4) with your online store. However, with multiple integration options available, it can be challenging to decide which one to choose. Events The Shopify […]